Six Methods to Use TikTok Professionally

You probably made a commitment not to do that. You had no intention of downloading TikTok or wasting time on another social media platform to watch influencers choreograph routines. And you did manage to resist for a while, but sadly, your curiosity finally won out, and you had become weary of your mom always asking me whether I had seen “that one TikTok.”

TikTok began to recognize your interests. Yes, we are aware that it is unsettling and that programs that monitor our thoughts ought to make us feel uneasy. You started receiving films pertaining to your interests. You were shocked by how intriguing the content was, which included Excel tricks, productivity advice, and marketing suggestions. You were always learning from individuals from other countries, sectors, and professions. 

So since you already have a hang of the app, why not utilize it more sensibly? Here are 5 ways to use Tik Tok more professionally:

1. Find business and app tips

We actually believed we knew a thing or two about spreadsheets until we missed it. Excel is a love language. Excel appeared on the TikTok scene and began showcasing some serious Excel hacks to the globe. 

The Chief Excel Officer, who spends her days educating people about numerous formulae and shortcuts that might improve your data game, is now recognized as a spreadsheet influencer.

Many different creators, like ms.excel, provide their tools, advice, and techniques for the workplace. Not to mention individuals that concentrate on company concepts, like simply digital, to get your creative juices going. This will be a tremendous resource for people who have their own little businesses, and continually attempt to come up with fresh and original methods to sell.

Yes, blogs and lengthy YouTube videos do offer these types of advice. But the beautiful thing about TikTok is that because the films have a time restriction, they skip all the filler and go right to the point.

2. Expand your network

Expand your business network through tiktok. We came upon a video by Steve Cadigan, the former vice president of talent at LinkedIn, one day while scrolling through TikTok. Why are individuals departing firms more quickly than ever, he questioned?

And after hours of watching his films on leadership, corporate culture, and HR after being engrossed by his material, it is surprising to say that he considers Tik Tok as a good networking site. Although it may sound strange, using TikTok as a networking tool actually works. Here are some pointers for proactive TikTok networking:

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Shared interest networking

As soon as you launch your own TikTok channel and start making videos on the subjects you are passionate about, it is going to catch the attention of other filmmakers who share your interests. 

Participate in creators’ content

If you have a routine of watching the lives of your favorite content makers, become more involved, and start leaving feedback on their videos. We’ve discovered that they frequently respond quickly and like interacting with their fans.

Duo or stitch a video.

This is a fantastic way to honor the artist and their work while also bringing value to your channel and audience. And the creator might notice you as well.

Check their bio for links.

Verify the bios of your favorite authors to see whether they provide contact information or perhaps a link to their personal calendars.

3. Join the newest TikTok crazes

Comparable to monitoring the news cycle but typically less unpleasant is watching TikTok trends. It’s crucial to invest time on things other than simply uploading the content of your company since what becomes and remains relevant changes every day. Visit TikTok’s Creative Center to get a sense of the music, hashtags, and videos that are currently popular. From a business perspective, this may appear to be a shallow study, but when it comes to engaging with customers, speaking TikTok makes all the difference

4. Discover business possibilities

Here are some suggestions if you’re hoping to use TikTok to find business opportunities:

Try to be sincere and true 

TikTok is a rather informal medium, so if you’re using it to further your own interests, people will know. It is preferable to adopt an organic strategy by meaningfully interacting with competing firms in order to attract their attention. This might be done by watching their videos, participating in their life, or mentioning them in your own films.

Mention the companies you wish to work with

Mention your favourite brands or applications, along with how they’ve benefited you. You could discover that these businesses view your films and get in touch with you directly to discuss partnering opportunities.

Make videos that are useful

Currently, one of the simplest mediums for becoming viral is TikTok. You do not even need to be a well-known figure or an acknowledged influencer; all you need to do is add value, and people will take note

5. Get a job

It might be challenging to remain current in order to stand out in the competitive employment market. TikTok is a video-sharing website that may be used to improve your CV and interview techniques. You may learn how to update your resume in videos from professionals like consulting.

However, individuals are also utilizing the network to get employment. In a video they prepared for hiring managers, the creator highlighted their abilities and included a link to their resumes.

Following are some suggestions for job searching strategies:

Make a video saying, “hire me.” 

Get yourself out there without a lot of accessories or expensive gear. TikTok is a new and untouched area for applications because many individuals are still using the conventional technique. Create a one-minute video outlining your qualifications and provide a link to it in your profile. Keep it brief and straightforward, as in a recorded version of your cover letter, or be creative. Depending on the position and the organization you’re applying to.

Create videos showcasing your abilities

Create different movies describing your qualifications and how they relate to the position you want. You might also record videos in which you respond to frequently asked interview questions so that businesses can learn more about you and your personality.

Include the companies you want to collaborate with

Similar video creators have taken it one step further and identified the businesses they’d want to work for. It’s difficult to avoid being noticed because the approach is so straightforward and individual.

6. Bring in talent

Here is some advice on attracting talent on TikTok if you’re a business.

Create a video saying, “we’re recruiting.” Candidates can be requested to duet or stitch their video introduction explaining why they would be an excellent addition to the team.

Last Thoughts

An invaluable tool for us in all things work-related has been the software TikTok. We have the opportunity to learn something new every day while keeping ourselves informed about workplace developments. Of course, we’re not beyond binge-watching dance competitions in the wee hours of the morning when we need to be sleeping, but generally, this app has been really eye-opening and useful, and we all can continue to use and benefit from it.